There are different types of travelers in this world like leisure, backpackers, family, group, corporate. When we talk about how to attract business travelers at the hotel, it comes with challenges. With global business travel spending forecasted to increase, it is the right time to grab this opportunity and find ways to attract business travelers at the hotel. Attracting business travelers to hotels in Brisbane can lead to an increase in occupancy rate. Here are the best ways to attract business travelers at your hotel are:
Business people need to travel across the globe. So, they want to experience the best while they are staying at the hotel. Sometimes the entrepreneurs also extend their stay due to some unplanned meetings, persona reasons or upcoming events. The pressure of work meetings and traveling can build up stress in mind and body. It causes them to feel overwhelmed. However, they always try to look for corporate rates with facilities like de-stress package. Ultimately you need to turn the business trip into a stress-free trip.
With the excessive use of the Internet, social media channels are in great demand. It is not only for leisure travelers but also for business travelers. They use social media to stay in touch with all the business experts. It helps them to stay updated on current trends and to check what are their competitors up to. However, you can offer multi-media experiences by advertising through Facebook, YouTube, and other sites as well.
Time is the most important thing for business travelers. They always prefer to stay in a hotel where all the processes are easy and quick. So, the most important factor to attract them is to speed up your arrivals and departures process. Paperless check-in or check-out to avoid unfavorable circumstances to save time can do wonders. Services like self-check-in via hotel kiosks or mobile guest self-service portals are in demand.
Hotels run loyalty programs to encourage their guests to return again. It helps you improve the reputation and brand value in the market. With a flexible loyalty program, the independent properties and hotel groups as well can attract the business travelers and retain repeat business by offering what they appreciate. The business guests also like the offers that can make the trip less tiresome. Maybe loyalty programs are not the best way to attract corporate guests. But they also provide opportunities to gather the data that can be utilized to offer personalized services to them.
In order to cater to business travelers, it’s important to focus the efficiency, technology, and convenience. These guests not only bring other guests as well at your hotel through word of mouth recommendations and strong feedbacks. It also helps you to open to hoards of new kinds of guests in low peak seasons as well.
At Amelia boutique hotel, we can help you to operate the process efficiently, handle corporate rate management, promotions, and email marketing with utmost ease and provide personalized service without any mistake.